Balancing client advocacy with public interest
Launch library · evergreen read

A practitioner is paid to advocate for a client, and that advocacy has a limit where it meets the public's legitimate interest in accurate information. Recognising where that limit sits, rather than testing it, is one of the harder judgement calls in the profession. It is a limit that rarely announces itself clearly, which is exactly what makes it so easy to drift past without noticing.
Advocacy that shades into concealment, whether by omission, selective framing or deliberate ambiguity, might serve a client's immediate goal while quietly damaging the practitioner's own credibility and the public's ability to make informed decisions. The two interests are not always opposed, but when they diverge, the public interest deserves real weight.
Practitioners who hold this line well tend to earn more durable trust from both clients and audiences. A reputation for straight dealing, even when it means delivering an answer a client did not want to hear, is worth more over a career than any single piece of favourable coverage.